My creative work is shaped by my interest in the human mind, my passion for art, and my fascination with anything one might consider flamboyant. I believe in the power of authentic insights to drive purchase and strive to give every project a sophisticated perspective. I am convinced that brands will always strike a chord with consumers when marketing speaks to core needs with a memorable flair.

How to
sun
Concept, Art Direction, Design by Lò
Holland and Belgium have the shortest summers in Europe. Making the most of the scarce warm hours is a must. The posts below playfully remind Dutch and Belgians how to savour the fleeting summer with their friends and a refreshing Jupiler.

Budweiser
ooh & 
uefa cup
Concept, Art Direction, Design by Lò
BUD FRANCE (above)
OOH/KV for Bud France
with a new logo and message.

BUDWEISER UK (right+belo)
Merchandise ideas/opportunities
for the UEFA football final.

Leffe
double
the taste
Concept, Art Direction by Lò